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May 2025, № 2 (246), pages 83-91

doi: 10.25198/1814-6457-246-83

Dmitrieva N.M., Kazakova A.S., Malakhova O.M. ASSOCIATIVE EXPERIMENT METHODOLOGY PECULIARITIES IN THE STUDY OF THE CONCEPT “COMMUNICATION”As is known, absolutely any work of human thought contains associative links. In modern linguistics, it is generally accepted that an associative experiment is one of the most effective ways to study human linguistic consciousness. A common type of associative experiment is a free associative experiment. It is of interest to conduct an associative experiment on the material of 20 stimulus words related to verbs of speaking, which are included in the nuclear zone of the concept "Communication". The purpose of the study was to study the associative field of the concept "Communication" in the linguocultural consciousness of student youth based on nuclear verbalizers, which contributes to the description of the mental lexicon of native speakers as a system of knowledge about words and equivalent units. Based on theoretical developments in the field of associative experiment, an associative experiment was prepared and conducted among philology students of the Orenburg State University. We conducted an experiment to identify lists of speaking verbs using the continuous sampling method based on the analysis of dictionary definitions (377 verbs) and the interpretation of reactions and the definition of the role of the obtained associations in the linguacultural consciousness of respondents. The questionnaire for the experiment was compiled using a random word generator. The main difficulties in conducting the experiment were the lack of an established classification of the obtained associations for the stimulus word and the share of subjectivity in interpreting reactions. Another difficulty was the extraction of conceptually significant connections based on the associations obtained for speaking verbs. The results of the study showed the effectiveness of the associative experiment method in studying not only linguacultural consciousness, but also the field of a certain concept (Communication). Thus, we have established that paradigmatic and syntagmatic connections play a major role in the “work” of linguistic consciousness, that associative chains that form a conceptual field are manifested both through syntagmatic associations and through a few, but indicative “incorrect” and “objective” associations.Key words: associative experiment, concept “Communication”, verbs-speak, stimulus words, associations.

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About this article

Authors: Dmitrieva N.M., Kazakova A.Sh., Malahova O.M.

Year: 2025

doi: 10.25198/1814-6457-246-83

Editor-in-chief
Sergey Aleksandrovich
MIROSHNIKOV

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