August 2015, № 8 (183)

Polyakova I.L., Ermakova Zh.A. STANDARDIZATION IN REGIONAL HOSPITALITY INDUSTRY: TRENDS, MILESTONES DEVELOPMENT AND IMPLEMENTATIONThe dynamic development of the tourism industry in the Russian Federation puts the state and entrepreneurs a variety of tasks, one of which serves to provide high quality services for tourists, matching tourism products and services expectations. Especially important it is to solve these problems for the development of tourism as a priority species of domestic and inbound tourism. However, in the framework of program-oriented planning of the regional hospitality industry insufficiently elaborated tools such as the quality of tourist product standardization, c. rtification and categorization. The article specifies the direction of developing a set of regional standards for the hospitality industry, depending on the stages of the life cycle of a tourist destination. Studied approaches to the application of the categorization of accommodation facilities in different countries. The main stages of development and implementation of standard comfortable tourist accommodation. The benefits of standardization and categorization of accommodation are to increase the competitiveness of hotels and other accommodation; promotion of tourism by strengthening consumer confidence; It will strengthen the reputation and creating a positive image of tourist destinations and others.Key words: regional hospitality industry, tourist destination, tourist industry, standards of hospitality.

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About this article

Authors: Polyakova I.L., Ermakova Zh.A.

Year: 2015

Editor-in-chief

Sergey Aleksandrovich
MIROSHNIKOV

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