October 2016, № 10 (198)

Yankina N.V. THE STUDIES OF INTERCULTURAL CHARACTERISTICS OF RUSSIAN BUSINESS CULTURE AS A COMPONENT OF A PERSON'S PROFESSIONAL EDUCATION Every stage of society development set up special claims to professional characteristics of employees. The results of the research conducted by The Economist Intelligence Unit, a leading analytiacl agency, demonstrated that modern processes of globalization and intergration send a challenge to professional training — a future specialist is expected to be able to cooperate with foreign colleagues. That is why professional training implies the studies of the intercultural communication basics. Since special national characteristics of a culture become more apparent in interactions, the author of the article analyzes such terms as “national culture” and “intercultural characteristics of business culture”. Presented in the article the key values of Russian business culture disclose the peculiarities of Russians interactions in intercultural communication. This knowledge can assist in tracing your behavior with foreign partners, addapting to cultural differences and interpreting the results of intercultural contacts. The article presents one of the methods of comperative cultural studies, the method of case-study. It is a real-life situation of business communication that enables to analyze Russian and American business cultures and find the solutions to professional tasks by taking into account national characteristics of the given cultures. Constantly changing social and econimic life predetermines the dynamics of intercultural theory and practice. The author comes to a valid conclusion that a person should update intercultural knowledge and skills during his or her professional education and career.Key words: national culture, business culture, values, intercultural communication.

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About this article

Author: Yankina N.V.

Year: 2016

Editor-in-chief

Sergey Aleksandrovich
MIROSHNIKOV

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