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2012, № 4 (140)



Zhelondievskaya L.V., Barysheva V.E. SYMBOLIC FORMS OF VISUAL IDENTITY OF THE CITYThe article deals with symbolic forms of territorial identity. The authors analyze the semantic and cultural basis of the territory identification from heraldry up to the modern symbols of cities.Key words: Regional branding, heraldry, identification of the city, development strategy for the city;

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References:

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About this article

Authors: Zhelondievskaya L.V., Barysheva V.E.

Year: 2012


Editor-in-chief
Sergey Aleksandrovich
MIROSHNIKOV

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