Gerasimenko T.I., Zaloznaya G.M., Chmyshenko E.G., Tikhonov N.B.
INVESTMENT BASICS OF INDUSTRIAL INFRASTRUCTURE IN THE REGION ^{[№ 4 ' 2015]}
Financing of development of production infrastructure is carried out at the expense of own (profit, depreciation) and the raised funds (the credits of banks, budgetary funds, means from other sources). It is established that, first of all, strengthening of a role of stability of manufacturing enterprises in implementation of investment process in production infrastructure of the region is observed. In the Orenburg region the share of own means in structure of investments into fixed capital decreased from 72 % in 2000 to 66,2 % in 2013, but 39,6 % of investments are formed at the expense of profit. This value is maximum for the last 13 years. Thus, development of production infrastructure of specific orientation everything is more carried out at the expense of manufacturing enterprises and more and more depends on their stability. It is also important to emphasize that by 2013. participation of public authorities of regional level in implementation of projects of production infrastructure was sharply reduced. In the Orenburg region influence of the enterprises of mining on investment development of production infrastructure is adult. At the enterprises of fuel and energy complex process of investment development is the most dynamic in relation to other objects of economy of the region. At the same time development of production infrastructure didn't lead yet to the solution of the problems facing the enterprises that reflects insufficient productivity of the existing infrastructure development of the region. As for sources of means, in the Orenburg region reorientation of economy to use of short-term financial investments is observed that considerably reduces possibilities of medium-term and long-term planning and management in the sphere of development of production infrastructure. In the region there is a growth of foreign investments which main part is aimed at the development of the sphere of an exchange and is to a lesser extent focused on activization of the production sphere. The increase in investment activity in the region at the expense of means of the regional budget will lead to growth of investments from the federal budget.

Lapaev S.P., Gerasimenko T.I., Chmyshenko E.G., Tikhonov N.B.
MODERN ORGANIZATIONAL AND ECONOMIC SUPPORT OF THE DEVELOPMENT OF INDUSTRIAL INFRASTRUCTURE IN THE REGION ^{[№ 4 ' 2015]}
The development of industrial infrastructure in the region requires the formation of an appropriate organizational and economic support of this process. The most important form of enhancing development of industrial infrastructure is a public-private partnership (PPP). The Russian Federation has formed a sufficient legal framework for the development of public-private partnership, operates a single entity to support the implementation of projects based on PPP — State Corporation "Bank for Development and Foreign Economic Affairs (Vnesheconombank). In the Orenburg region now PPP is used mainly for the development of social infrastructure and to a small extent — the production. From 9 infrastructure projects based on PPP in the Orenburg region, only one project is aimed at the development of geographically-oriented industrial infrastructure — reconstruction of highway Ilek — Tashla — Sobolev. At the same time in other regions of the Russian Federation has considerable experience in the use of PPPs for the development of industrial infrastructure. The leaders are the following regions: St. Petersburg, North and Far East federal districts. The most common forms of organizational and economic support for the development of industrial infrastructure are business — incubators, innovation centers, research and educational complexes and investment centers. In the Orenburg region created a significant number of organizations focused on the development of industrial infrastructure: State Non-Profit Organization "Orenburg Regional Fund for Small Business", a non-profit organization "guarantee fund for small and medium-sized enterprises of the Orenburg region" nonprofit organization "Foundation for Promotion of investments in entities Small and medium-sized enterprises in the Orenburg region "and others. However, the effectiveness of the use of the organizational and economic support for the development of industrial infrastructure in the region is insufficient. To support the development of industrial infrastructure, various financial instruments: the reduced rate of income tax exemptions on property tax, rental property, investment tax credit, and others. But their use is not sufficiently effective. In our country, the coordination of infrastructure development of the region to implement a single body — Autonomous Nonprofit Organization "Agency of strategic initiatives to promote new projects," but in the functions of this structure is not highlighted the need for accelerated development of the productive infrastructure to enhance the region's economy, which has a negative effect on handling the process. To solve the problems of production infrastructure in the regions, a network of corporate development, municipalities are formed investment sites that may become the new direction of the organizational and economic support for the development of industrial infrastructure. The problem is that all forms of organizational and economic support for the development of industrial infrastructure in the region have been used in the economy of each region and municipality.

Tvauri R., Chmyshenko E.
IMPROVEMENT IN THE QUALITY OF HOUSING AND PUBLIC UTILITY SERVICES ^{[№ 8 ' 2014]}
Quality afford problems of housing and public utility services are studied, the model of service quality is presented, upside potentials of service quality are identified by management organizations on the basis of QFD methodology.

Chmyshenko E.G., Chmyshenko E.V.
DETERMINING THE OBJECTS OF REGIONAL STRATEGIC PLANNING ^{[№ 1 ' 2014]}
Stages of forming the objects of regional strategic planning are determined. Targets of regional development are presented.

Chmyshenko E.G.
FINE ARTS MARKETCHARACTERISTICS AND THEIR INFLUENSE ON FORMING THE MARKETING MODEL ^{[№ 13 ' 2012]}
The concert of fine arts market is considered. The role of cultural and spiritual need in society development is shown. Fine arts market characteristics, the role of marketing in its development are revealed. Marketing model of the given market is presented.

Chmyshenko E.G., Medvedeva T.P.
CONSUMER CHOICE OF SCIENTIFIC AND TECHNOLOGICAL PRODUCTS BASED ON THE CONCEPT OF MARKETING ^{[№ 1 ' 2012]}
The authors discuss the need for using marketing concept of consumer choice of scientific and technical production. They also presented selection criteria and functional tasks of the marketing department.

Chmyshenko E.G., Medvedeva T.P.
FORMATION OF THE MARKETING APPROACH TO MANAGEMENT OF REGION DEVELOPMENT ^{[№ 13 ' 2011]}
In article basic elements of the regional plan of marketing are shined the importance of the marketing approach to management of social and economic development of region; necessity of formation of a strategic sphere of action of region.

Chmyshenko E.V.
STRATEGIC PLANNING AS A FACTOR OF REGIONAL DEVELOPMENT ^{[№ 1 ' 2010]}
In this article the necessity and meaning of strategic planning for regional development are proved in this article. The Russian experience of regional strategic plans working out is generalized here.

Chmyshenko E.G.
THEORETICAL ASPECTS OF REGION DEVELOPMENT MANAGEMENT ^{[№ 8 ' 2005]}
Theoretical aspects of region development management are regarded in this article. The fundamental moment at development management is formulation of region mission, which is regarded as philosophy of social consequence of theory functioning. The necessity of mission formulation is that the aims of region development are realized on the base of it, these aims predetermine priority trends, reference points of future territory activity.

Chmyshenko E.G.
MARKETING IN STRATEGIC MANAGEMENT OF REGION ^{[№ 8 ' 2004]}
The approaches are considered to strategic management of region, which provide the strategic analysis, a strategic choice of directions and kinds of activity, and also development of strategy.

Chmishenko E.G.
REGIONAL FOOD MARKET DEVELOPMENT IN THE ORENBURG REGION ^{[№ 2 ' 2003]}
The article reveals the state of agriculture and food industry as the main subjects of the Orenburg region food market. The author suggests the marketing approach to its development.

Medvedeva T.P.
THE GOODS CONSUMERS' MARKET RESEARCH AS THE BASIC FORMS OF MARKETING MANAGEMENT ^{[№ 4 ' 2002]}
The article considers the characteristics and the compound links of the goods consumers' market on regional level as the component of analytical function realization in trade enterprises marketing. The new approach was constituted to good definition as the specific marketing category and the classification integrated variant of consumers' markets. The infrastructural types of consumers' market were considered and the basic classificational sign was defined for trade enterprises on modern stage development of market relations: the segmentation by population incomes level.