Bochkareva T.S., Kabanova O.V.
TO THE QUESTION OF CROSS-CULTURAL INTERACTION WITHIN THE “BUSINESS FOREIGN LANGUAGE” DISCIPLINE AMONG MASTERS OF NON-LINGUISTIC SPECIALTIES ^{[№ 2 ' 2021]}
The development of speech communication forms a socially active person. The formation of students’ communicative competence is the primary task of forming a socially active person. And this task is based not only on the knowledge of the language system and the language material (speech), but also on compliance with social norms of speech communication, rules of speech behavior.
During our research it was determined that for successful business relationships, it is necessary to clearly assess the importance of different value systems and how these different value systems affect the success of cross-cultural interaction. A students’ and teachers’ survey revealed the ways to intensify speech activities in classes in the “Business Foreign Language” discipline in which behavior standard are also learned. These ways directly affect the assessments development that determine the perception of other people, relationships and the communication style with them. The authors pay special attention to the concepts definitions such as “culture”, “value”, peculiarities of behavior in various modern societies when conducting international business.
We have discovered that the implementation of a specific life target setting occurs in the interaction process between the participants in communication and proceeds on the basis of feedback in specific types of speech activities. Within the framework of the “Business Foreign Language” discipline, the teacher needs to include the material on intercultural issues for successful cross-cultural interaction. This should become an integral part of the work on the undergraduates’ socialization who acquire communication skills in the cross-cultural space within international activity taking part in meetings and negotiations organized in classes, presentations, as well as through various forms of written communication.
As a study result, it was found that the use of a personal-oriented methods complex helps to overcome the psychological barrier in the communication process and to form culture of speech behavior, which is a factor in the development of a person's value attitude to learning a foreign language. The knowledge of behavior practices, the study of international experience of communication, cultural values are the key to successful cross-cultural interaction.

Bogomolova A.Y., Bochkareva T.S.
THE PROBLEM OF DEFINING THE "CONCEPT" ATTRIBUTE AND THE HISTORY OF ITS DEVELOPMENT IN SCIENTIFIC THEORY ^{[№ 11 ' 2014]}
The article deals with the question of defining the "concept" attribute as an object of the cognitive sciences, its special status and role which it plays in the cognition processes. The term "concept" wide range in the cotemporary humanitarian sciences goals the different approaches studying to defining this very attribute.

Bochkareva I.A., Popov V.P., Zinyukhina A.G.
PROCESS OPTIMISATION OF SPECIAL PURPOSE PASTA PRODUCING USING PUMPKIN PULP ^{[№ 9 ' 2014]}
The paper considers the effect of the addition of pumpkin pulp in the production of pasta, set the optimal ratio of bread flour and pumpkin pulp for making pasta dough. Optimized modes of production of pasta for this recipe on the basis of comprehensive quality metrics and expert evaluation of organoleptic properties.

Т. S. Bochkareva
THE DEVELOPMENT OF SPEECH CULTURE ^{[№ 2 ' 2001]}
One of the most important factor of the spiritual formation of the personality in the modern world is the development of speech culture. The characteristic of the development of students` speech culture is given in the article. The students` speech development is the main task of all teachers in the university according to the peculiarities and demands of different subjects.