|
|
|
Savko E.S. METHODIC OF STUDYING OF CONSUMERS’ BEHAVIOR ON THE MARKET OF MEAT FOODSDetermination of needs and wants of buyers becomes vitally important for enterprises functioning considering aggravation of competitiveness between producers of products. In this article the general stages, methods and approaches of studying of consumers’ behavior are determined, the matrix and questionnaire for studying of buyers’ opinions about products of meat markets are worked out here.
About this article
Author: Savko E.S.
Year: 2009
|
|
Editor-in-chief |
Sergey Aleksandrovich
MIROSHNIKOV |
|
|
