Rakita A.M.
SOCIAL CARD PROJECTS AS A TOOL FOR DEVELOPMENT OF THE SPHERE OF NON-CASH PAYMENTS ^{[№ 13 ' 2011]}
The actual aspects of the implementation of the social card projects in Russia as a tool for development of non-cash money circulation are described in the article. The author analyzes the key trends and problems of social card projects, describes the mechanisms of the public-private partnerships for their implementation, and draws a conclusion about the prospects of this direction in strategic federal programs.