Fadeeva M.Yu.
LINGUISTIC AND COMMUNICATIVE CULTURE IN PROFESSIONALLY-ORIENTED COMMUNICATION OF STUDENTS ^{[№ 2 ' 2013]}
The article is devoted to the problem of lingvo-communicative culture in studying professionally-oriented communication of students. Examined meanings of the following words, such as: culture, personal culture, student's culture, communicative culture, communication, professional communication, professional-oriented communication — are basic in forming lingvo-communicative culture; and help in activity realization for students and effective communication. Analysis of praxiologic level of lingvo-communicative culture for every student assists to fill gaps in communicative skills of students at the initial level, in ability to take dialogue, to find out the presence of values and intercultural vocabulary for their further realizing of professional-oriented communication in highly qualified level.

Dergacheva M.I., Nekrasova O.A., Vasilieva D.I., Fadeeva V.P.
HUMIC ACID ELEMENTAL COMPOSITION OF DIFFERENT FORMATION CONDITION VIRGIN CHERNOZEMS ^{[№ 10 ' 2012]}
Humic acid element structure characteristics of virgin chernozems of different regions (ETR, Southern Ural, Western Siberia and Mountain Altai) and different formation conditions are discussed. It is shown that the mass percentages, share of individual element content and their relationship clearly responsible landscape conditions. Materials can serve as a basis for assessing agricultural land and use for revealing of anthropogenic transformation specificity and diagnostic environment as well.

Tyomkina V.L., Fadeeva M.Y.
LANGUAGE EDUCATIONAL SITUATION IN THE FORMATION OF LINGUOCOMMUNICATIVE CULTURE IN BUSINESS COMMUNICATION ^{[№ 11 ' 2011]}
The article is devoted to the problem of the use of language educational situation in the formation of linguocommunicative culture in business communication. Linguocommunicative culture representing integrity of personality and its aspiration to individual self-evolution is characterized by the sum of processes, connected with verbal activity, in which language educational situation plays an important role.