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2014, № 4 (165)



Frolova O.V. PROMOTION OF INNOVATIVE TECHNOLOGIES IN THE ELECTRICITY MARKETThe necessity of innovation in the economy of Russia. The advantages of innovation, as well as the factors shaping innovation enterprises. The specificity of the selection and application of marketing tools in promoting innovation in the electricity market. Considered an undeniable role of government in promoting innovation.Key words: innovation, marketing, power, tool , promotion, market.

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Author: Frolova O.V.

Year: 2014


Editor-in-chief
Sergey Aleksandrovich
MIROSHNIKOV

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